How big is the impact of students at their university-towns? Can they actively contribute to the branding of their city? In how far can a student-blog be used for academic research about student-habits ?

At the fourth ERA-workshop of Prof.B.Hallier with the South Bohemian University of Budweis his class not only questioned and analyzed the ranking of retailers as targets of students versus university administration, but they created an own BudweisStudentBlog. …